All tagged 10-Minute Read
Debating and dissecting Westbrook’s style has become a tradition and an ongoing concern for a wide swath of sportswriters, broadcasters, journalists, and fans. In general, however, whereas the sports media has often seen Westbrook’s style choices as a sign of inauthenticity, the fashion industry has almost unanimously embraced these same choices as sign of authenticity.
This essay looks at advertisements that appeared in three turn-of-the-century fashion magazines — exploring how the fashion industry in some ways participated in the perpetuation of normative gender roles, but in others created a more subversive counter-narrative.
With the word “cool” completely drained of meaning — used today in an excessive, inflationary way — it seems extraordinary that coolness can still be linked with specific garments and characteristics. Indeed, no other garment has been so continually associated for so long with coolness as the black leather jacket. At once, it is part of the fashion industry’s mass-market repertoire yet, barely having changed form over the last century, it stands as a classic symbol of affectlessness, individuality, and non-conformism.